Sell and support through Instagram DMs.
Turn every story reply, comment, and direct message into a conversation your team can manage, automate, and close — all from one inbox.
Hey! Is this still available?
Loved your story!
Can I get a size guide?
Order #4821 tracking?
Sara M.
via Instagram DM
Everything you need for Instagram DMs
Capture, automate, and manage every Instagram conversation from your unified inbox.
Story reply capture
Automatically capture every story reply into your shared inbox. Never miss a warm lead who reacted to your content.
Comment-to-DM triggers
When someone comments a keyword on your post, instantly send them a DM with product info, a discount code, or a booking link.
DM automation
Build multi-step DM sequences that qualify leads, answer FAQs, and route conversations to the right agent — on autopilot.
Rich media sharing
Send and receive images, videos, voice notes, and carousels directly in the conversation thread. Full media support, no workarounds.
Product catalogs
Share product cards and catalog links inside DMs so customers can browse, ask questions, and buy — all without leaving Instagram.
Quick replies & ice breakers
Set up predefined quick-reply buttons and ice-breaker prompts so customers always know how to start a conversation.
Built for how you use Instagram
Whether you sell products, manage creators, or run support — Closini fits your workflow.
Turn product inquiries into orders
When a follower DMs 'price?' or comments on a product post, Closini auto-replies with product details, links, and discount codes. Your team picks up the conversation to close the sale.
- Auto-reply to product comments with DM
- Share catalog cards inside conversations
- Track revenue from Instagram-sourced leads
Manage creator partnerships at scale
Coordinate campaigns, send briefs, and track deliverables — all inside Instagram DMs managed through Closini. No more lost threads or missed deadlines.
- Centralized DM threads for every creator
- Assign conversations to partnership managers
- Tag and segment influencer contacts
Resolve support tickets where customers already are
Customers message you on Instagram expecting fast replies. Closini routes DMs to your support team, suggests AI-powered responses, and tracks resolution times.
- Auto-assign DMs to available agents
- AI-suggested replies from your knowledge base
- SLA tracking and CSAT surveys via DM
Connect Instagram in 3 steps
No engineering required. Connect your account, configure your rules, and start replying.
Connect your Instagram Business account
Link your Instagram Business or Creator account through our secure Meta integration. Takes under 60 seconds.
Configure your DM automation
Set up welcome messages, quick replies, comment triggers, and routing rules using our visual builder.
Start replying from your shared inbox
Every Instagram DM appears in your unified inbox alongside WhatsApp, Messenger, email, and more. One place for everything.
Results that speak for themselves
Teams using Closini for Instagram DMs see measurable improvements from day one.
Ready to own your Instagram DMs?
Start your free trial today. Connect your Instagram Business account in under a minute and see every DM in your shared inbox.
Free 7-day trial. No credit card required.