Channels/WhatsApp Business

The world's most popular messaging app. Now in your inbox.

Connect the official WhatsApp Business API to Closini and manage every customer conversation — sales, support, and marketing — from a single team inbox.

🔒app.closini.com/inbox
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Sarah Chen
WhatsApp
+1 (555) 012-3456
Lead

Hi! I saw your ad on Instagram. Can you send me the pricing for the Growth plan?

10:42 AM

Hey Sarah! Great to hear from you. The Growth plan is $49/mo with unlimited contacts and all channels. Here is a quick overview:

10:43 AM · Sent

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WHATSAPP FEATURES

Everything you need to own WhatsApp

Go beyond basic messaging. Use the full power of the WhatsApp Business API to engage customers with templates, rich media, interactive buttons, and more.

Official Business API

Connect via the official WhatsApp Business API with verified business profile, green badge, and enterprise-grade reliability. No unofficial workarounds.

Message templates

Create and manage pre-approved message templates for notifications, reminders, and outbound campaigns. Submit for approval directly from Closini.

Bulk messaging

Send targeted broadcasts to thousands of contacts at once. Segment by tags, lifecycle stage, or custom fields for maximum relevance.

Interactive buttons

Add quick reply buttons, call-to-action URLs, and list menus to your messages. Drive engagement and make it easy for customers to respond.

Rich media messages

Send images, videos, documents, locations, and contacts. Build product catalogs and share interactive content directly in chat.

Quick replies

Save time with canned responses for common questions. Your team responds in seconds, not minutes, while keeping every reply on-brand.

USE CASES

One channel. Three revenue drivers.

WhatsApp is not just for support. Use it across sales, support, and marketing to drive real business results.

Sales

Capture leads from click-to-WhatsApp ads

Run Facebook and Instagram ads with a WhatsApp CTA. When prospects tap, they land directly in a WhatsApp conversation routed to your sales team. Qualify leads with AI, enrich contact profiles, and move deals through your pipeline — all without leaving the inbox.

  • Click-to-WhatsApp ad integration
  • AI-powered lead qualification
  • Auto-assign to sales reps by region or product
  • Pipeline tracking with lifecycle stages

New lead from Instagram Ad

Click-to-WhatsApp · Just now

“Hi, I saw your product on Instagram and I'm interested in learning more!”

AI qualifying lead...
Qualified
Assigned to Alex
Support

24/7 AI-powered support on WhatsApp

Deploy an AI agent trained on your knowledge base to handle support tickets on WhatsApp around the clock. It resolves common questions instantly, collects context for complex issues, and hands off to a human agent when needed.

  • AI agent with knowledge base training
  • Automatic ticket creation and routing
  • CSAT surveys after resolution
  • SLA tracking per conversation

AI Agent · WhatsApp

Handling support ticket

“How do I reset my password?”

AI: Go to Settings > Security > Reset password. You will receive a verification code on your email.

Resolved
Auto-closed · 45s
Marketing

Broadcast campaigns that actually get read

WhatsApp messages have a 98% open rate compared to 20% for email. Send product launches, promotions, and re-engagement campaigns to segmented audiences. Track delivery, read receipts, and conversions in real time.

  • Segmented broadcast campaigns
  • Template-based promotional messages
  • Delivery and read receipt tracking
  • Opt-in/opt-out compliance built in

Spring Sale Campaign

Broadcast · 12,400 recipients

98%

Delivered

74%

Read

12%

Replied

3.2x higher engagement vs email
GET STARTED

Live on WhatsApp in three steps

No developer needed. Connect your WhatsApp Business account and start receiving messages in minutes.

STEP 01

Apply for WhatsApp Business API

Register your business with Meta and get approved for the WhatsApp Business API. We guide you through the verification process step by step.

STEP 02

Connect to Closini

Link your WhatsApp Business account to Closini in a few clicks. No coding required. Your verified business profile, phone number, and templates sync automatically.

STEP 03

Start messaging

You are live. Receive inbound messages in your team inbox, send broadcasts, deploy AI agents, and manage conversations at scale from day one.

98%Message open rate
2B+Monthly active users
< 3sAverage delivery time
180+Countries supported

Ready to meet your customers on WhatsApp?

Start your free trial today. Connect WhatsApp in minutes, no credit card required, and see why thousands of businesses trust Closini for WhatsApp messaging.